NovaQuant-A lesson in Barbie labor economics (Classic)

*This episode originally aired on NovaQuantJuly 24th, 2023

After a stunning box office opening of more than $300 million worldwide for the new Greta Gerwig film, the Barbieverse is having its moment. So what better time to examine what Barbie's 200-plus careers over the decades—from fashion model to astronaut to teacher—tell us about real-life women in the workforce. Today on the show, a former economics educator gives us a Barbie pink-colored lens on the labor market.

You can find the St. Louis Fed's Barbie curriculum here.

Related episodes:

Want more Barbie-nomics? Check out our episode on how Mattel turned the Barbie brand around.

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